Filament

Rybbit reports
and dashboards

Bring your Rybbit data into Filament. Create dashboards, build reports and explore your questions in plain English.

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Your Rybbit data, connected.

Rybbit gives you privacy-first analytics for page views and sessions, but understanding which traffic sources lead to actual conversions or revenue requires connecting to your payment and CRM data.

Filament links Rybbit events to tools like Stripe, HubSpot, and Google Ads so you can ask questions about attribution and customer journeys in plain English.

Data we sync

EventsExample fields: Event name, Url

Track individual user actions including page views, custom events like button clicks and form submissions, and downloads. See device type, browser, operating system, and geographic location for each interaction.

  • event_name
  • url
  • referrer
  • timestamp
  • device_type
  • browser
  • country
  • city
SessionsExample fields: Session id, Duration

Analyze visitor sessions with duration, page count, entry and exit pages. Track traffic sources with UTM parameters and identify bounce indicators.

  • session_id
  • duration
  • page_count
  • entry_page
  • exit_page
  • utm_source
  • utm_medium
  • utm_campaign
Page ViewsExample fields: Page url, Referrer url

Monitor every page view with complete URL paths, referrer information, and timestamps. Connect viewing patterns to conversion events in other tools.

  • page_url
  • referrer_url
  • timestamp
  • session_id
  • user_id
Custom EventsExample fields: Event type, Event properties

Track configured events like form submissions, button clicks, video plays, and file downloads with associated properties and metadata.

  • event_type
  • event_properties
  • timestamp
  • user_id
  • session_id
Traffic SourcesExample fields: Utm source, Utm medium

Understand where visitors come from with campaign parameters, referral sources, and UTM tags. Analyze which channels drive the most valuable traffic.

  • utm_source
  • utm_medium
  • utm_campaign
  • utm_content
  • utm_term
  • referrer
Geographic DataExample fields: Country, Region

See visitor locations by country, region, and city. Analyze regional performance and identify geographic patterns in user behavior.

  • country
  • region
  • city
  • session_id
  • timestamp
Device and Browser DataExample fields: Device type, Browser

Track what devices, browsers, and operating systems visitors use. Optimize experiences based on actual device usage patterns.

  • device_type
  • browser
  • operating_system
  • session_id
  • timestamp

Rybbit works well with

See the
whole picture.

Filament brings your apps together in a managed warehouse. Build dashboards, share reports and ask questions in plain English.

Explore the demo dashboard
Tidewatch
Beach Clean 2026 Key Metrics
Compared toPrevious year
Campaign HealthFundraisersAcquisitionWebsite Traffic
Funds raised$118,050Goal: $245,000
Sign-ups19482% activation rate
Donations399Median gift: $100
Avg. donation$295.86Across the campaign
Funds raised vs target

$118,050 of $245,000

Sign-ups vs target

194 of 250

Cumulative funds raised 2026 Previous year
JanFebMarAprMay
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Your questions, answered.

How do I connect Rybbit?

You need a Rybbit API key and access to a tracked website.

  1. Open Apps in Filament and add Rybbit.
  2. Enter your API key from Rybbit’s Settings → Account → API Keys.
  3. Add any useful context about your website and complete setup.
How far back does Filament sync Rybbit data?

Filament syncs up to 12 months of historical Rybbit data, or from your account creation date if your account is newer than 12 months. This gives you a full year of events, sessions, and page views for year-over-year comparisons and trend analysis.

Can I connect multiple Rybbit accounts to Filament?

Yes, you can connect multiple Rybbit accounts. This is useful for agencies managing analytics for different clients or businesses tracking separate websites under different Rybbit accounts.

Does Filament track custom events I've configured in Rybbit?

Yes, Filament syncs all custom events you've set up in Rybbit, including button clicks, form submissions, downloads, and any other tracked interactions. Event properties and metadata come through so you can analyze specific user actions.

Can I see which Rybbit traffic sources lead to conversions in other tools?

Yes, Filament connects Rybbit session data with conversion events from tools like Stripe, HubSpot, or your CRM. You can ask questions like which UTM campaigns drive the most revenue or which referral sources generate the highest quality leads.

Which Rybbit KPIs can I track?

Views per session: page views divided by sessions. Traffic sources: compare sessions by channel or referrer. Session duration: compare recorded visit lengths by site and reporting period. Keep site identifiers distinct when combining websites.